We felt it only fitting that we use augmented reality in our new brochure for Jackson West: “the hospital of the future.” By scanning QR codes embedded in photos featuring highlights of this, “visitors” are given a 360 degree tour by a virtual guide. Visitors can move around each space as they hear more about the newest hospital in South Florida in 12 years. And Doral’s first and only hospital. It is truly a high-tech, high-touch hospital. And a high-tech, high-touch marketing tool.